Silviu Sotelecan / Product design leader
Serious about products. Curious by nature.
15+ years designing products across fintech, healthcare and telecom. Now leading design at Sweat Wallet.
Different perspective.
I turn
complex problems into clear products. And help teams
bring them to life.
Selected projects
A few things
I’ve helped shape.
One product at a time. Building it with focus and purpose until it achieves the desired goals.



01Crypto / Consumer fintech
Sweat Wallet
Leading Product Design From Zero to Scale. Defining trust, clarity, and systems for a consumer crypto wallet.
First designer to design leadershipOct 2021 to present



02Consumer / Gamification
Sweatcoin
Led design across a 200M+ user move-to-earn app while aligning strategy between acquisition and monetization.
Interim Head of DesignSep 2024 to Jun 2025



03Healthcare / Enterprise SaaS
Kure
Designing a Healthcare Platform That Supports Clinical and Business Operations
Sr. Product DesignerOct 2017 to Mar 2021

A little about me
Hands on the product.
An eye on the bigger picture.
I take products from ambiguity to scale, which means defining direction early, making the decisions that matter, keeping trust and clarity intact while the numbers grow. I give one product my whole attention at a time, and stay with it until it reaches the goals set for it.
I enjoy understanding how things work under the hood, and shaping how people experience them even more. What drives me is building products that matter and create real, lasting value for people.


