Selected projects / 2009 to today
Complex challenges. Clear outcomes.
The decisions behind the pixels.
Selected work across consumer crypto, healthcare, telecom and civic technology. The emphasis is on the decisions behind the pixels.
Projects
Sweat Wallet
Leading Product Design From Zero to Scale. Defining trust, clarity, and systems for a consumer crypto wallet.
Staking in Sweat Wallet
From Token Launch Risk to Long-Term Value Locking
Monetisation in Sweat Wallet
Designing functionalities for the user that can get us to profitability
Sweatcoin
Led design across a 200M+ user move-to-earn app while aligning strategy between acquisition and monetization.
Behavioural Loops in Sweat Wallet
Designing Behavioral Loops at Consumer Scale
Multichain Portfolio
A neobank approach, so Web2 users work with blockchain without effort.
Kure
Designing a Healthcare Platform That Supports Clinical and Business Operations
DSU Emergency Alerts
Eventya's app for Romania's emergency system: news and alerts that tell people what is happening in their community.
Notary Cafe
The number one resource for connecting professional notaries with the people who need them.
Tello
Building Tello’s Consumer Platform from the Ground Up